Rick Baker is a tokenisation and digital-asset strategist, entrepreneur and founder of Tokenised Asset Academy. With 17+ years in digital business and global education and 8+ years in Web3, he specialises in helping financial institutions bridge the gap between tokenisation technology and institutional readiness.

Rick is the creator of the Institutional Readiness Assessment Framework™ (IRAF™), a proprietary framework assessing the strategic, regulatory, governance, operational, technological and human readiness required to implement tokenisation at institutional scale.

An award-winning entrepreneur, Rick was recognised with the Best Digital Asset Education Platform of 2026 and Global Tokenization Innovation Award 2026, and part of the Web Summit ALPHA programme in 2025.

He is an international speaker and Expert Contributor for Brainz Magazine, writing on tokenisation and the future of digital finance. His work focuses on one critical question: as tokenisation moves from experimentation into financial infrastructure, are institutions actually ready to operate it at scale?